Iconic

FAQ

Sellers

Buyers

Brokers

Selling a business is a complex and challenging process.

A seller’s business has been a part of their identity, their life and maybe even their family. The hard work of building and running the business is done and now they want to sell their business to the right buyer who will maximize its potential going forward.

What can you expect with Iconic’s process?

The Iconic platform is designed to revolutionize the way small and medium businesses are bought and sold. The platform simplifies business buying and selling by integrating essential deal-closing processes, providing data-driven valuations, pre-populated documentation, real-time tracking, and secure collaboration. It accelerates speed-to-close through automation. Here’s what you can expect:
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Unified Ecosystem: Iconic's platform acts as a central hub, integrating all the essential steps and documents required for a smooth deal close. It eliminates the need to navigate multiple systems or use disparate tools, ensuring a seamless experience for all parties involved.
Data-Driven Valuations: The platform leverages advanced data analytics to provide accurate and reliable valuations for businesses. By incorporating market trends, comparable sales, and business-specific characteristics, Iconic empowers sellers and buyers with data-driven insights to make informed decisions.
Streamlined Documentation: Iconic's platform includes a comprehensive suite of pre-populated and customizable documents, such as purchase agreements and closing statements. These documents are tailored to specific jurisdictions and transaction types, reducing the time and effort required for drafting and reviewing contracts.
Real-Time Tracking: The platform offers real-time tracking of the deal closing process, providing transparency and visibility to all stakeholders. Sellers and buyers can monitor the progress of each stage, identify potential bottlenecks, and stay updated on any changes or developments.
Speed-to-Close: By automating and streamlining the various stages of the deal closing process, Iconic significantly reduces the time required to complete transactions. The platform's efficiency and automation capabilities enable users to achieve faster speed-to-close, minimizing delays and expediting the overall process.

How do you help determine pricing and valuation?

Our company valuation process is built on a foundation of rigorous data analysis and cutting-edge methodologies. We leverage big data from hundreds of previous transactions and public market data to ensure that our valuations are accurate, reliable, and defensible. Here’s what you can expect:
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Data Collection: We gather a comprehensive dataset of comparable transactions and market data from a variety of sources, including financial databases, news outlets, and industry reports.
Data Analysis: Our deal team analyses the relationship between various factors, such as industry trends, company financials, and market conditions, and their impact on valuation.
Valuation Methodology: Our valuation methodology is based on a combination of traditional valuation approaches and contemporary market practices. We use discounted cash flow (DCF) analysis to project the company's future cash flows and determine its intrinsic value. We also consider market multiples and precedent transactions to ensure that our valuation is in line with current market trends.
Sensitivity Analysis: To account for uncertainty and variability, we perform sensitivity analysis by adjusting key assumptions and parameters.
Validation and Reporting: Our valuations are thoroughly reviewed and validated by senior analysts and management. We provide our clients with detailed valuation reports that include a clear explanation of our methodology, assumptions, and key findings.

How do you help package the business? How do you help me build the CIM?

Our platform is specifically designed to streamline the process of ingesting and managing company information, reconciling data from various sources, and generating high-quality confidential information memorandums (CIMs). Here's how it simplifies and accelerates the process:
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Data Ingestion: Efficiently import company data from multiple sources, including structured and unstructured formats such as spreadsheets, reports, and websites.
Data Reconciliation: Identify and resolve inconsistencies and discrepancies in the ingested data to ensure accuracy and reliability. Utilize machine learning algorithms to detect potential data errors and inconsistencies.
CIM Generation: Generate customized CIMs tailored to specific requirements and audiences. Utilize pre-defined templates or create custom templates to match your branding and style. Dynamically populate CIM sections with the reconciled data, ensuring consistency and coherence. Incorporate charts, graphs, and visualizations to enhance data presentation.
Time Efficiency: Significantly reduce the time required to create a comprehensive CIM compared to manual processes. Free the seller and the deal team from time-consuming data-related tasks, allowing them to focus on strategic decision-making.

Our platform empowers organizations to create professional and compelling CIMs in a fraction of the time compared to traditional manual methods, enabling faster decision-making and improved strategic outcomes.

How will you handle marketing efforts - how do you get the word out to potential buyers?

Our deal team, comprising experienced professionals, will assist in the creation of a tailored buyer's list. This list will be compiled based on a thorough assessment of your target market, industry trends, and potential acquisition candidates. We will leverage our extensive network and market intelligence to identify suitable buyers who align with your business goals and strategic objectives.

Once the buyer's list is established, our team will execute a comprehensive marketing campaign on your behalf. We will employ various marketing channels and strategies to reach out to potential buyers. This may include personalized emails, targeted advertising, industry events, and networking opportunities. Our goal is to generate interest in your business and initiate meaningful conversations with potential acquirers.

How will you handle and communicate with me about offers?

To ensure you're always informed, our dedicated deal team will maintain regular communication with you through phone calls, emails, and notifications from our platform. This will keep you abreast of the latest developments and status of your company.

Will Iconic keep my data safe?

Any data you share with us is encrypted and we store, use and protect your data in compliance with data privacy regulations. We never sell your information to third parties. For more information, visit our privacy policy.

Selling a business is a complex and challenging process.

Why should a buyer buy a business represented by Iconic?

Iconic's mission is to foster transparency and deliver thoughtfully crafted and meticulously curated confidential information memorandums (CIMs) and financial models. Our vision is to make the principles and practices employed by prominent investment banks accessible to the small and medium-sized business sector.

By leveraging our deep understanding of the financial markets and adhering to the highest standards of professionalism, we aim to empower SMBs with the tools and insights necessary to make informed investment decisions. Our commitment to transparency extends beyond the models and CIMs we provide.

By partnering with Iconic, SMBs gain access to a wealth of knowledge, experience, and resources typically reserved for larger organizations. Our dedication to excellence, combined with our commitment to transparency and collaboration, sets us apart as a trusted advisor for businesses seeking to achieve sustainable growth and financial success.

What do you charge us if we buy a business from Iconic?

The businesses we represent are liable to pay Iconic their fees only when a successful transaction takes place. This arrangement signifies that the buyer will not incur any expenses for businesses acquired through our platform.

What do you charge if we want Iconic to help us find businesses to buy?

For businesses seeking representation in negotiations, Iconic offers consulting and negotiation services at a retainer fee. The cost of these services is determined by the size and type of business involved.

Selling a business is a complex and challenging process.

Do you work with outside brokers?

Our platform is committed to maintaining a high standard of quality when it comes to the brokers we collaborate with. Nearly all of our brokers are in-house Iconic brokers. However, we strategically partner with certain brokers who possess specialized knowledge in specific business sectors or regions.

Why should I work with Iconic?

Iconic stands out as a premier brand, collaborating with some of the most distinguished brokers in the industry. Our selective approach ensures that only the best among the best join our ranks. By choosing Iconic, you can be confident that you are surrounded by results-driven professionals with exceptional business acumen, unwavering commitment to ethics, and a relentless dedication to representing clients.

Furthermore, as a technology-based company, we embrace a digital mindset. The traditional methods employed by solo or franchise-based brokers may no longer suffice. Our robust back-office team and advanced software handle those tasks, freeing you up to focus on what truly matters: delivering exceptional results for your clients.

At Iconic, we prioritize continuous growth, seeking to expand our broker base while maintaining our rigorous standards. If you share our values of excellence, dedication, and a relentless pursuit of success, we invite you to explore joining Iconic.

How will Iconic help me be a better broker?

Iconic is an innovative digital platform designed to empower brokers like you to excel. Here are the key ways Iconic can help you become a better broker:
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Streamlined Workflow: Centralized Platform: Iconic provides a single, easy-to-use platform that integrates all aspects of your brokerage business, from lead management to transaction coordination. Automation: Automate repetitive tasks such as generating contracts, sending emails, and scheduling appointments, freeing up your time for more strategic activities.
Enhanced Lead Generation: Lead Capture: Capture leads from multiple sources, including your website, social media, and third-party portals, all within Iconic.
Marketing: Share listings on multiple platforms, including your website, social media to reach a wider audience.
Transaction Management: Deal Pipeline: Manage deals efficiently by tracking their progress through customizable pipelines.
Customer Relationship Management (CRM): Centralized Contacts: Maintain a comprehensive database of clients, prospects, and partners, with detailed contact information and transaction history.

Sell your business faster to the right buyer

We make deals go faster and run more efficiently.

From healthcare to manufacturing.

By entrepreneurs for entrepreneurs.

You have decided it's time to sell your business.

We are here to help.

Understanding your business

Using our software

We’ve rethought the entire deal process to ensure a smoother transaction.

You tell us about your business

We handle market outreach

We collect and negotiate offers

We close the deal! 🍾

Get in touch